Marketing solutions

Our creative thinking isn’t limited to newsletters and magazines. In fact, one of the fastest growing areas of our business is marketing services.

From strategic planning, event management, market research, campaign execution, media buying, direct marketing, targeted distribution and print, we can handle every aspect of marketing to help your business be a star.

Client: Horton Media

Marketing collateral: Company brochure, Guide to sustainable printing, and quarterly customers newsletters

Brief: This award-winning, Australasian offset printer turned to Spot On Publications to create a suite of new marketing literature and implement a regular customer communication plan. Its clients are primarily advertising agencies and newspaper publishers, so creative approach and quality of content was obviously key.

Results: Spot On designed a signature look that reflected Horton Media’s confident, market-leading position throughout the newly-created company brochure, folder and guide to sustainable printing.
Its quarterly newsletter is sent to more than 1,000 customers in New Zealand and Australia and is Horton Media’s primary communication tool.
Client says: “It always amazes me just how much positive feedback we get from our newsletters. Our customers genuinely love them!” – Matthew Horton, CEO Horton Media